How to improve your Responsive Design process

Responsive Design — or designing in a multi device world- is very challenging, but also very exciting and rewarding when it works well. However, agencies are finding that they need to change the way that they approach build and design because otherwise designing for a multitude of screen sizes becomes extremely painful (and expensive).

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Memories of Itaipu

Had to bid farewell to one of my favourite T-shirts today, I think it was a birthday present aquired visiting the colossal Itaipu damn in South America – one of the 7 wonders of the modern world.

Good memories from South America.

My favourite MP3 player of all time

Sleek, light, shiny perfection.

It worked, stored almost 4GB of songs, didn’t get updates that slowed it down to a crawl, and didn’t require your facetime all that much.

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Ready for liftoff?

This washing machine looks like you need a degree in rocket science to start a wash cycle!

Seriously, if you had to guess at which buttons and dials you needed to operate, in which sequence, and the logic behind some of the groupings is, how would you fare?

Coffee anyone?

I know this is an established design, but I bet most people don’t understand the affordance in this lid for getting liquid out and into your cup.

Going down?

This was in a shopping mall elevator in Turku, Finland. Can you figure out how the buttons relate to where you need to go?!

Marks and Spencer self checkout

M&S Self checkout

This one has bugged me for a while. Seems like a disconnect between the software and the planning of the self-checkout terminal. Here’s what happens:

  1. You scan in your items
  2. You choose to pay (by card)
  3. You are asked to insert your card, so you move to the card reader and gaze at it…
  4. Meanwhile, the main display is asking you a question about cashback, which you don’t notice because you are staring at the card reader and waiting to enter your pin!

It could have been better designed by either having the card reader close to the main display, or having the question about cashback coming up before you are asked to enter your card (which makes more sense anyway).